Agenda

9 Aprile

Day 1,
12:00
HOW TO CREATE A FASHION COMMUNITY WITH A PERSONAL LANGUAGE
Brenda Hashtag ,
Francesca Faccani ,

Speaker: Brenda Hashtag
Modera: Francesca Faccani


Brenda Hashtag Francesca Faccani

14:00
USING NOSTALGIA TO CREATE DOMESTIC (RETAIL) SPACES
Bernard Dubois ,
Kirsty McGregor ,

Speaker: Bernard Dubois
Modera: Kirsty McGregor


Bernard Dubois Kirsty McGregor

16:00
ANTHROPOLOGY OF FASHION RETAIL
Elisa Pervinca Bellini ,
Simona Segre-Reinach ,

The history of fashion in-store as the key to understanding people
Speaker: Simona Segre-Reinach
Modera: Elisa Pervinca Bellini


Elisa Pervinca Bellini Simona Segre-Reinach

18:00
THE CONSUMER PERSPECTIVE
Anna Dello Russo ,
Federico Chiara ,

What I feel when I enter a store
Speaker: Anna Dello Russo
Modera: Federico Chiara


Anna Dello Russo Federico Chiara

10 Aprile

Day 1,
12:00
BRIEF MASTERCLASS ON HOW TO DESIGN THE SOUND
Santa Maria Sound Studio ,
Corinne Corci ,

From fashion show to fashion store through music
Speakers: Dorian Stefano Tarantini e Paolo Forchetti, founder di Santamaria Sound Studio
Modera: Corinne Corci


Santa Maria Sound Studio Corinne Corci

14:00
IN THE MOOD FOR BODE
Benjamin Bloomstein ,
Asad Syrkett ,

Story of a success
Speaker: Benjam Bloomstein di Green River Projects
Modera: Asad Syrkett


Benjamin Bloomstein Asad Syrkett

16:00
LOST IN TRANSLATION
Kanae Hasegawa ,
Gianluca Cantaro ,

Store and stories from Japan
Speaker: Kanae Hasegawa
Modera: Gianluca Cantaro


Kanae Hasegawa Gianluca Cantaro

18:00
DOES PERFUMING YOUR STORE DRIVE SALES?
Luca Maffei ,
Sofia Viganò ,

Speaker: Luca Maffei
Modera: Sofia Carlotta Viganò


Luca Maffei Sofia Viganò

11 Aprile

Day 1,
14:00
THE OASI AS A CONCEPT FOR THE FUTURE OF FASHION
Alessandro Sartori ,
Luke Leitch ,

Speaker: Alessandro Sartori
Modera: Luke Leitch


Alessandro Sartori Luke Leitch

16:00
ARCHITECTURE AS A FORM OF STORYTELLING
Andrea Tognon ,
Maria Cristina Didero ,

Speaker: Andrea Tognon
Modera: Maria Cristina Didero


Andrea Tognon Maria Cristina Didero

18:00
POP CULTURE AND POP STORES
Mattia Carzaniga ,
Giacomo Aricò ,

The influence of fashion retail in movies and more
Speaker: Mattia Carzaniga
Modera: Giacomo Aricò


Mattia Carzaniga Giacomo Aricò