Day 1, aprile 9
12:00PM
HOW TO CREATE A FASHION COMMUNITY WITH A PERSONAL LANGUAGE
Brenda
Hashtag
,
Francesca
Faccani
,
2:00PM
USING NOSTALGIA TO CREATE DOMESTIC (RETAIL) SPACES
Bernard
Dubois
,
Kirsty
McGregor
,
4:00PM
ANTHROPOLOGY OF FASHION RETAIL
Elisa
Pervinca Bellini
,
Simona
Segre-Reinach
,
The history of fashion in-store as the key to understanding people
Speaker: Simona Segre-Reinach
Modera: Elisa Pervinca Bellini
6:00PM
THE CONSUMER PERSPECTIVE
Anna
Dello Russo
,
Federico
Chiara
,
What I feel when I enter a store
Speaker: Anna Dello Russo
Modera: Federico Chiara
Day 1, aprile 10
12:00PM
BRIEF MASTERCLASS ON HOW TO DESIGN THE SOUND
Santa Maria Sound Studio
,
Corinne
Corci
,
From fashion show to fashion store through music
Speakers: Dorian Stefano Tarantini e Paolo Forchetti, founder di Santamaria Sound Studio
Modera: Corinne Corci
2:00PM
IN THE MOOD FOR BODE
Benjamin
Bloomstein
,
Asad
Syrkett
,
Story of a success
Speaker: Benjam Bloomstein di Green River Projects
Modera: Asad Syrkett
4:00PM
LOST IN TRANSLATION
Kanae
Hasegawa
,
Gianluca
Cantaro
,
Store and stories from Japan
Speaker: Kanae Hasegawa
Modera: Gianluca Cantaro
6:00PM
DOES PERFUMING YOUR STORE DRIVE SALES?
Luca
Maffei
,
Sofia
Viganò
,
Day 1, aprile 11
2:00PM
THE OASI AS A CONCEPT FOR THE FUTURE OF FASHION
Alessandro
Sartori
,
Luke
Leitch
,
4:00PM
ARCHITECTURE AS A FORM OF STORYTELLING
Andrea
Tognon
,
Maria Cristina
Didero
,
6:00PM
POP CULTURE AND POP STORES
Mattia
Carzaniga
,
Giacomo
Aricò
,
The influence of fashion retail in movies and more
Speaker: Mattia Carzaniga
Modera: Giacomo Aricò
