In 2009, Sunday Riley founded her eponymous skincare label, focused on expertly formulated, cruelty-free luxury products. The company is now one of the leading luxury skincare brands in the world. Its bestselling products, such as Good Genes Glycolic Acid Treatment, CEO Brightening Serum and Luna Sleeping Night Oil, have helped it grow a global fanbase including celebrities such as Oprah Winfrey, Lizzo and Drew Barrymore. Under Riley’s leadership, the brand is committed to ethical and sustainable business and is a certified B Corporation.