As eBay’s global head of brand, Emily O’Hara leads Brand Strategy, Marketing, Social & Creative teams across the company’s most critical markets: the U.S., the U.K, and Germany. Prior to joining eBay in 2017, O’Hara worked at a number of agencies worldwide, helping Abbott Industries, a global healthcare company, to rebuild trust within the Chinese market; working with Wrigley to develop and activate their Global Brand Initiatives, and opening an office in London to support Pernod-Ricard and Facebook. She holds a Bachelor of Business Administration in Design & Management from Parsons the New School for Design. She is also the co-owner of the Vinca Minor tasting room and winery, a business she started with her husband in 2013.