Full Name
Lauren Birnbaum
Job Title
Head of Partnerships, TikTok
Speaker Bio
Lauren Birnbaum was TikTok's 10th employee and currently holds the position of head of partnerships for North America at TikTok. In her role she drives the strategy, creative ideation, development and sales of bespoke packaged sponsorship solutions to address the business needs of TikTok's advertisers. Prior to her time at TikTok, she was a sales and marketer leader at Google, Snap, L’Oreal, and Glow Recipe.
Lauren Birnbaum